LEGO is a beloved toy company that has been around for decades, and every year, fans eagerly await the release of new sets. March is an exciting month for LEGO enthusiasts, as it is often when the company releases some of its most highly anticipated sets.
Hello! Today we'll talk about a large set, which LEGO managed to announce with almost no leaks. An amazingly good set that is doomed to be forgotten almost immediately after a great presentation. I'm pretty sure that even in The Lego Group's office they didn't want to release this set, but they supported the allies from Marvel Studios. Let's check it out.
Lego for adults, those who remember how video games started. Presentation of the collection set "Atari 2600"
Hey everyone, today we're taking a look at an amazing ultra-niche kit. The Lego Group continues massive experiments with collaborations with everything possible: clothing brands (Adidas, Levi's, H&M), movies and TV shows, games, and now game consoles. And if everything was more or less clear with Nintendo, the Super Mario series came out, deep collaboration between the companies. With the new set, the story is completely different. Let's figure it out.
Another winner of the series of toys for adult "Ideas" proposed and implemented a kit that could result in a line of profitable kits that will take the Danish company to the next level. But there is no barrel of honey without a fly in the ointment.
LEGO has suspended advertising and promotion on the social networks of building sets with police due to mass protests in the United States.
LEGO Ventures about Fortnite: the project may become the “first strong metaverse” where people come to chat and relax
Rob Lowe, head of marketing at LEGO Ventures, said Fortnite’s influence on the gaming industry indicates the potential for action to become "the first solid metaverse."
Thus, the largest toy manufacturer plans to fight for a clean environment. The company is often concerned about the environmental issue: Lego produces 36 thousand plastic blocks per minute and the packaging is also mostly made with plastic.
LEGO® revealed its first LEGO Brand campaign, Rebuild the World. This huge project includes a lively adventure movie and a series of LEGO® brick sketches that send positive messages about the power of creativity that drives change.